Broker Check

150A Andover Street Suite 2 Danvers, MA 01923

978.777.6554
rcella@ipswichfinancial.com
Client Login
Ipswich Bay Advisors Home
Ipswich Bay Advisors Home
  • Home
  • Home
  • About Us 
    • Our Mission
    • Our Pledge
    • Our Team
    • Our Strategic Partners
    • Ed Slott Master Elite IRA Experts
    • Research-Based Investing
  • Services 
    • Retirement Planning
    • Tax Planning
    • Investment Management
    • Financial Planning
  • 401k Business Services 
    • Advisory and Management Services
    • Employee Education
    • Plan Sponsors
    • Participants
  • Events 
    • Meet Ed Slott Live!
    • Monthly Webinars
  • Resources 
    • Your Personal Retirement Machine
    • Newsletters
    • Videos
  • Contact Us
Client Login

About Us

About Us

Our Philosophy

The wealth management philosophy of Richard Cella III and the Ipswich Bay Advisors team centers on a comprehensive approach to long-range planning and customized investment advice. With over 30 years of investment and financial planning experience, we have collaborated with many, hard-working professionals, business owners and families.

We seek to help moderate and conservative investors who want to live well and preserve wealth through careful private-asset management, retirement and tax planning as well as estate and long-term care planning.  We can help you coordinate your goals and objectives into a well-devised financial plan from learning and understanding every facet of your financial situation and managing your wealth according to your personal investment strategy. 

Learn more



*There is no guarantee that a diversified portfolio will enhance overall returns or outperform a non-diversified portfolio. Diversification does not protect against market risk. 
All investing involves risk including the possible loss or principle. No strategy assures or protects against loss. 
Ed Slott is not affiliated with LPL Financial.

Complete fee disclosure and transparency in all financial matters

Our continued commitment to communication and education with clients and the industry

Our ability to remain independent.

Combining integrity, innovation and expertise in our highly-responsive and proactive personal client relationships

Ipswich Bay Advisors is a culmination of over three decades of experience and the development of expertise in the following areas:

Retirement Planning

Retirement Planning

Tax Planning

Tax Planning

Investment Management

Investment Management

Estate Planning

Estate Planning

Long Term Care Solutions

Long Term Care Solutions

Becoming an IBA Client

The foundation of our relationship is a precise, disciplined approach to successful long-term investing. We combine investment strategies with the agility needed to take advantage of timely opportunities.

We possess a wide range of financial planning experience. Whether your needs relate to retirement, education, or another financial purpose, we specialize in developing a customized plan appropriate for your situation. We achieve a thorough understanding of your investment goals and establish a comfortable risk level by listening carefully, asking the right questions, and consulting with other professional advisors when needed. We analyze your current financial situation and use these findings to prepare a personalized investment policy that details your big picture. This plan becomes our blueprint for addressing your goals. 

We then monitor portfolio performance while consistently checking to ensure that your assets are appropriately positioned. This allows us to decide if reallocation and proper rebalancing of these positions is needed. We communicate with you regularly, providing performance reporting and recommendations as they present themselves.

We invest in comprehensive investment and financial planning resources and systems to ensure we have the latest financial and economic information at our fingertips including: Morningstar, Emoney and Nadaq Dorsey Wright.

We also will work synergistically with your other financial or legal professionals to ensure your needs are being properly managed. When situations arise and outside specialists are needed, we will work with your professionals or recommend one of our own. We have partnered with several other professional firms and consultants to help you with estate planning, accounting, insurance and other services.

You are under no obligation to use the services of any of our strategic partners, and may choose any qualified professional to provide ( tax, CPA, legal, mortgage, etc. ) services. Any strategic partners and their services are not affiliated with LPL Financial Ipswich Bay Advisors.

Meet With Richard

<br data-mce-bogus="1">

Richard and the Ipswich Bay Advisors team will design portfolios that offer the opportunity to achieve market performance results while maintaining below average risk factors (as identified by our investment monitoring and portfolio analyses systems [1] ). 

Our strategy is based on improving cash flow and then investing in long-term assets that also have good earnings potential and a higher degree of relative safety. The assets are selected for non-correlation. During high-risk periods in the markets, risk exposure is reduced to help preserve assets. Thus, clients could have more to invest and, theoretically, a better chance of meeting their performance expectation on their investments.

All investing involves risk including the possible loss of principal. No strategy assures success or protects against loss.

Get to Know our Team!

Long-term relationships that encourage open and honest communication have been the cornerstone of my foundation of success.

Learn more

Contact

Office: 978.777.6554

Fax: 978.777.6560

150A Andover Street

Suite 2

Danvers, MA 01923

Series 6, 7, 24, 26, 63, 66

rcella@ipswichfinancial.com

Quick Links

  • Retirement
  • Investment
  • Estate
  • Insurance
  • Tax
  • Money
  • Lifestyle
  • All Articles
  • All Videos
  • All Calculators
  • All Presentations

Check the background of your financial professional on FINRA's BrokerCheck.

The content is developed from sources believed to be providing accurate information. The information in this material is not intended as tax or legal advice. Please consult legal or tax professionals for specific information regarding your individual situation. Some of this material was developed and produced by FMG Suite to provide information on a topic that may be of interest. FMG Suite is not affiliated with the named representative, broker - dealer, state - or SEC - registered investment advisory firm. The opinions expressed and material provided are for general information, and should not be considered a solicitation for the purchase or sale of any security.

We take protecting your data and privacy very seriously. As of January 1, 2020 the California Consumer Privacy Act (CCPA) suggests the following link as an extra measure to safeguard your data: Do not sell my personal information.

Copyright 2023 FMG Suite.

Securities and investment advice offered through LPL Financial, a registered investment advisor. Member FINRA/SIPC. Ipswich Bay Advisors and LPL Financial are separate entities.  

Ed Slott is not affiliated with LPL Financial and Ipswich Bay Advisors.

The LPL Financial registered representatives associated with this website may discuss and/or transact business only with residents of the states in which they are properly registered or licensed. No offers may be made or accepted from any resident of any other state.